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A central component of this – creating a synergy between online video and social networking- to the extent that your audience become co-curators in your campaigns. Rubber Republica’s
www.reelseo.com Less than one-in-five (17%) are using a tablet to consume online video. The survey showed that 34% of US adults online are watching more video than…
www.reelseo.com Last week a study came out from ComScore that tells us the average length of an online video is increasing by about 12 seconds per month. If the trend continues, by March of 2013 the average
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I was just perusing a report from FreeWheel that pertains to online video monetization for Q1 2012 and there were some surprising things in it. The fact that there’s more long form
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Essentially it looks that the offering is attempting to be the one-stop shop if you will for online video. The other thing I’m tracking and will have more on, probably next week, is Adobe’s “Project PrimeTime, the first…
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It ties into Brightroll TAG, which is the Total Audience Guarantee, powered by comScore Campaign Essentials or Nielsen Online Campaign Ratings (OCR). Brightroll, this week, announced a new dashboard-based offering called AudienceConnect which gives…
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In this video I interview Steve Garfield, who is the author of the book Get Seen: Online Video Secrets to Building Your Business. Steve shares insights into how
www.reelseo.com As most of you know, YouTube recently launched several new video advertising products as well as some new tools and resources that are aimed at helping businesses jump into the world of online
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Vzaar, the online video hosting service, is giving you a new way to monetize your content through a new partnership with MPP Global Solutions who is supplying them a paywall solution. Now you can use the Vzaar service…
www.reelseo.com I hadn’t heard of either but the topic was quite interesting, it was about Business-to-business online video and offered some tips an reusing, recreating and re-purposing existing content to better leverage that B2B…
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Some reports in the past have said using TV, online video and print combined . A lot of advertisers will often focus on a single form of advertising when creating a campaign for a client but it turns out, diversification…
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Online video and its providers have definitely made their presence known to the television industry, and we’ve seen several shows from YouTube and/or Revision3 get picked up by cable channels for TV distribution.
econsultancy.com Miletsky shared with us his top tips on how brands should create video content on the web and how he would like to see online video advertising and how we deliver it to change. In the…
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As the online-video leader, YouTube provided a platform to access an audience directly, and eventually helped creators earn money . Several years ago an independent YouTube creator wasn’t just an actor or actress – they…
www.reelseo.com Perhaps more than any other demographic, teens have embraced online video with a full 27% . Turns out, according to new research from Pew Internet, what they’re doing, is video based.…
www.reelseo.com ![Advertising is Major Concern for Online Video Consumers Internationally [Study] – APA](/utils/icache/imgid/24378/100_100/image.jpg)
Today I’m going to look at perceived problems with online video from the consumer standpoint which had some pretty surprising stuff. Accenture recently did a study on Video Over…
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The online video behemoth, which shows 3 billion hours of video to over 800 million users, will be able to tell advertisers that their reach is amazing all across the . Google will…
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Dailymotion is teaming up with Flattr to create an end-to-end crowdfunded social video network meaning everyone who creates online video content could get compensated by the audience.…
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Think nothing interesting ever happens in Belgium? Think again. TNT’s Dramatic Surprise, filmed in a sleepy Belgian town to promote the launch of TV channel TNT, soared up Unruly’s Global Ads Chart last month.
techcrunch.com 
Cord cutters and web TV users could be heard issuing a collective groan yesterday as rumors surfaced that popular online video service Hulu may soon begin requiring its users to prove they have cable or satellite subscription.